[Smalltalk]

6 Design Lessons From the Apple Store

Jesse James Garrett from ChangeThis wrote an interesting manifesto (click the download PDF button) in which he examined the San Francisco Apple Store from an "user interface" point of view. Executive summary:

1. Create an Experience, Not an Artifact
2. Honor Context
3. Prioritize Your Messages
4. Institute Consistency
5. Design for Change
6. Don't Forget the Human Element